Orphan Movie Synopsis 2009! Warner Bros. has announced that it'll be offering some select movies on Facebook along with the first movie on offer online to Facebook users is going to be 'The Dark Knight.' It marks the start collaboration between the powerful realm of social media along with the cinema.
The viewers will be able to hire movies for two days and watch it directly on the site for $3.
New offering by Warner Bros. for Facebook users
Warner Bros. has launched the applying which allows Facebok users to rent watching movies on Facebook.
Though movies are already regularly promoted on Facebook but were never streamed on this website. The release of 'The Dark Knight' will likely be a test for the potential of the social media.
Thomas Gewecke, president, digital distribution, Warner Brothers, said, 'We think this is a new frontier to make out films available. We're going directly to people who are already self-identifying fans.'
With over 600 million users worldwide, Facebook is the obvious choice. Comscore, an Internet marketing research firm has announced that Facebook is America's second most used website.
Though movies have been regularly promoted on Facebook but were never streamed on this web site. The release of 'The Dark Night' will be a test for that potential of the social media.
Warner Bros. chose to make a debut on the facebook using the second Batman Movie of director Christopher Nolan because it is already preferred among the viewers and has over 3 million registered fans.
The fee of $3 could be the same as the rent charged by studios on Amazon.com and iTunes of Apple.
Warner Bros is additionally looking forward to the additional advantages a social networking site provides like when a user watches a motion picture on Facebook it will probably be promoted to all or any the friends of these user.
Facebook enters the highly competitive market
Faceboook will probably face competition from Apple, Netflix and YouTube.
Camscore figures showed that it was employed by 42 million users in January for uploading and streaming videos.
Facebook's leader, Mark Zuckerberg has always wanted to allow all type of activities to the users on his site like sending e-mails, winning contests, and watching videos.
Other studios are expected to follow suit and therefore are just waiting to the response Warner Bros. gets from the initiative. Warner Bros. in addition has announced that it's going to be offering more titles soon to Facebook users.
The revenue from DVD's and Blue Ray discs is consistently falling however the online business is growing at a steady pace.
Netflex shares fell by six percent after the news came on Tuesday.
Ingrid Chung, an analyst with Goldman Sachs said, 'Facebook represents a whole new potential entrant that few inside investment community were interested in prior to this announcement.'
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